University of Memphis Drive in Movie Theatre Business Questions

Question Description

I’m working on a management discussion question and need an explanation and answer to help me learn.

You have decided to start a new business. You see an opportunity to open up a drive-in movie theater, given the COVID-19 pandemic. People want to get out but the cost associated with keeping a traditional movie theater sanitized is becoming prohibitive and with the continued need for social distancing, the limits on the number of people in a traditional theater at any given time is driving profits down. Thus, a drive-in theater is an ideal way to provide entertainment to families while avoiding the COVID-19 associated costs of traditional movie theaters. You plan to charge only $8 per car.

What ordinary resources will you need?
What might you add to this business that could be extraordinary?

Explanation & Answer:

2 Questions

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