SDSU Entrepreneurial Opportunity Problem Identification Report

Description

Entrepreneurial Opportunity/Problem Identification Assignment

Discuss the entrepreneurial opportunity that your team would like to pursue, including the problem you are solving and key characteristics of the opportunity such as value, uniqueness, and market size. Also, discuss what changes occurred in the external environment (e.g., technological change, social change etc.) that makes this an ideal opportunity to pursue at this time. Describe the solution and complete idea napkin. Identify competition and market trends.

Please pay careful attention to the library resources (see presentation video on Canvas) when conducting your research. You can also refer to the following library resources: https://libguides.sdsu.edu/c.php?g=871699&p=666068…

Entrepreneurial Opportunity Report Requirements

You must discuss the following in your report:

Discuss the pain/problem that your team is attempting to solve and clearly identify the underlying causes.
Describe the environmental changes (e.g.., technology, global, social) that occurred recently (in the last few years) which makes this an ideal opportunity to pursue at this time.
Discuss who likely experiences this problem the most (that is, identify the characteristics of these individuals/businesses). You must clearly identify the customers you will focus on based on your assessment of who likely experiences this pain/problem (that is, clearly specified beachhead market).
Based on the research your team conducted and your understanding of the problem, identify at least two unique solutions you can potentially develop to solve the problem. Complete the idea napkin for both ideas (one for each) and attach it along with your report (that is, take picture of them and insert it at the end of your report).
Discuss market potential (e.g., is this a growing market segment?) and potential competitors for the opportunity you identified. You could use Google and Library Resources to find this information

Note: You must substantiate your claims with appropriate data (you can attach appropriate data tables/charts in the appendix).

Explanation & Answer:

4 pages

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