Prince Mohammad Bin Fahd University
College of Business Administration
Strategic Management
Group Project
Fall 2022 2023
Based on Michael Porter’s Five Generic Strategies that we had (i.e., low-cost strategy, bestvalue strategy, differentiation strategy, low-cost focus strategy, and best-value focus strategy)
choose the best strategy that helps your company to achieve its strategic objectives. The is a car
company that produces cars for customers worldwide. The optimum goal of your company is to
offer products and services that satisfy customers and therefore increase market share and
profits.
To approach your project:
1. Think about introducing your car company.
2. Talk about the functional departments.
3. Decide your company objectives.
4. Describe your products.
5. Choose your market.
6. Define your strategy.
7. Choose your strategy.
8. Justify your choice.
9. Use APA styles for referencing and citations.
10. Your project should be between 2000 and 3000 words 90% original.
11. The group project is worth 20% of the total marks.
12. All names, IDs, project title, etc. are required on the cover page.
13. One person only in your group is required to submit on the BB. No multiple submissions.
14. The submission due date is on December 17, 2022.

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