Economics and Demographics
Week 12 Assignment
For Parts 1 through 4, please describe appropriate incentives to attract people to work in the
jobs described below and reward or punish their performance. Before you respond, please
also consider the following:
a) Incentive intensity
b) Uncontrollable risk
c) Risk premium
d) Weighted average for balanced incentives
e) Reward
f) Punishment
1. Bathfitters, Inc. design and install replacement bathtubs and shower fixtures in private
homes. The fixtures and installation come with a lifetime guarantee. What are the best ways to
attract and incentivize the technicians who do the installations?
2. Big Wave Data Security Corp. is a consulting firm for corporations that advises, sets up and
monitors systems to protect client data as well as the personal data of the clients%mployees.
Big Waveàdata security consultants set the highest priority on avoiding errors and breaches of
data security. As the consultant monitors the clientàdata and uncovers vulnerability or
violations of client information security policies, the consultant must report these issues to
client management immediately, recommend resolutions, and implement them properly. What
are the best ways to attract and incentivize Big Waveàdata security consultants?
1
Economics and Demographics
Week 12 Assignment
3. Hayward Pharmaceuticals, Inc. invested in an HR dashboard to track recruiter activity. The
dashboard gives the recruiter as well as the recruiteràmanager immediate feedback on
a) the number of open requisitions the recruiter is working on,
b) average time to hire for the year,
c) average cost per hire for the year,
d) promotion and retention rates of the recruiterànew hires over a three-year period, and
e) total new hires for each recruiting source.
To date, recruiters earn a straight salary. What type of incentives would make the job more
attractive and encourage better recruiter performance?
4. Dynamic Media develops and manages social media marketing campaigns for corporate
clients in the entertainment industry. Marketing representatives work with clients to
determine their needs, develop marketing strategies, and track and report campaign data to
them. Dynamic is a relatively new and small company and would like to expand to become a
major source for these services in the entertainment industry. Dynamic sees its marketing
representatives as the main interface with clients and wants to get the best talent in these
positions. What incentives would you suggest to attract top talent to be marketing
representatives and encourage them to meet Dynamicàgoals?
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