George Washington University Airbnb Business Case Study & Presentation

Description

The case study is for Airbnb, please write 3 or 4slides for the powerpoint about questions a,b,c. and also please help me write a speech about these slides.

Here is instructions:

assume that you lead the companyàcommunication department. A new CEO was just hired, and your team was asked to put together and deliver a presentation to bring them “up to speed.” Specifically, the CEO is looking for:

Realistic state of the business
Identify potential issues and risks
Provide recommendations to improve corporate reputation

Research and analyze the companyàpotential issues and risks. It will be helpful to consider:
1. What factors will impact the industry in the short- and long-term? (I.e., legal, political, economic)
2. What issues or factors will affect the company?
3. What events and information will need to be disclosed?

OTHER INFORMATION

You should utilize the companyàwebsite, especially their investor relations sections
For financial data, it will be helpful to use published reports, such its 10-K.
Your recommendations will be evaluated on the quality of the teamàanalysis and strategic thinking. You will NOT be evaluated on how closely your recommendations mirror the companyàactual strategies and direction.

Explanation & Answer:

3 pages

6 Slides

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