Business Walmart Participation in The Marine Steward Council Essay
Description
A number of authors that we have read on have examined the role that corporate CSR initiatives play in the contemporary business environment. For this 1,700-word essay you must choose one CSR effort from the three listed below (each one of which involves the participation of a corporation in a multi-stakeholder governance initiative.)This assignment requires that you thoroughly research your chosen CSR initiative using both academic sources and quality news and online sources, and then examine it from a number of different theoretical perspectives by applying theories from the assigned module readings.
In your essay you should,
- Using insights from Spar and LaMure (2003), describe the history of this particular CSR initiative. What exactly is the CSR initiative, and how does it work?What role has the corporation you are writing about played in the scheme? Why did the company get involved in this initiative in the first place; was there civil society pressure to do so? How would Spar and LaMure categorise this process: ápitulation4o civic pressure or corporate 2e-emptionà What role do civic organisations (i.e., NGOs) play in the scheme today?
- Using insights from the Roberts (2003) and Crane (2001) , what kind of thical supply chain management$oes participation in this multi-stakeholder initiative involve? In what ways does participation in the initiative allow the companyàproducts to be marketed as thical productsàHow would Crane explain the ugmentation)nvolved?
- Applying Levy and Kaplanà(2009) framework to your case, does the initiative you are analysing offer opportunities for évic regulation!nd %mocratic governance/r does it enhance corporate power by 2ivatising2egulatory authority
Unpacking the Ethical Product Crane 2001
Roberts, S. (2003) õpply chain specific? Understanding the patchy success of ethical sourcing initiatives Journal of Business Ethics
Debora L. Spar and Lane T. La Mure (2003) (e Power of Activism: Assessing the Impact of NGOs on Global Business,/em> California Management Review, 45(3): 78-101.
Levy, D.L and Kaplan, R. (2009) Corporate Responsibility and Theories of Global Governance: Strategic Contestation in Global Issue Areas, pp. 433-451 in A Crane et al., The Oxford Handbook of Corporate Social Responsibility. Oxford: Oxford University Press.
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