Business Potential Ethical Value Conflicts Discussion
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You have just started a new role as an industry analyst. You are preparing your research agenda for the
next year, where you will be doing research into new technology trends and products that claim to offer
those capabilities:
? by meeting with companies developing new products, after signing non-disclosure agreements
with them.
? by surveying and meeting end users and executives on their needs (also signing non-disclosure
agreements with them on their strategies).
? You will be writing articles positioning various vendors in the market,
? and predicting future trends in technology features and capabilities.
You are expected to generate revenue for your firm by consulting with end users to advise them about
ways to leverage your research in their purchasing and project decisions. Vendors are allowed to
sponsor (i.e., fund) research article topics on your published research agenda.
Briefly describe 5 potential ethical value conflicts that you may encounter in your new position.
1.
2.
3.
4.
5.
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